Use case
Landing pages
AI landing page copy from hero to CTA: clear sections, proof, and a conversion path that matches the ad.
The problem
Pages stall in review: fuzzy structure, drifting claims, messy market variants.
How Basis helps
Brief product, audience, offer, and proof. Get a page map: hero, value props, proof, FAQ, CTA, on brand. Mobile cuts or market heroes without rebuilding from scratch.
How it works
A typical workflow from brief to shippable draft.
- 01
Brief conversion goal
Sign-up, purchase, lead, waitlist, plus audience and offer.
- 02
Receive a page map
Section-by-section copy with suggested hierarchy and CTAs.
- 03
Variant for markets
Swap heroes, proof, and FAQs per country while keeping the frame.
What you get
- Full landing page copy deck
- Hero and CTA variants
- Proof / FAQ modules
- Mobile-shortened section cuts
Example brief
“LP for a B2B logistics API launch targeting ops leaders in SG and VN. Goal: demo request. Include hero, 3 value props, integration proof, security FAQ, and CTA. Tone: precise, senior, no buzzwords. VN version slightly more explanatory.”
Paste a brief like this into a Basis Operator, brand voice and avoid lists apply automatically.
Outcomes
Clearer reviews
Stakeholders comment on structure and claims, not a wall of text.
Faster builds
Design and web get sectioned copy ready for components.
Consistent offers
Message match from ad to page stays intentional.
Market-ready variants
Local trust and language without a full rewrite.