Basis
n. /ˈbeɪ.sɪs/
marketing Operators for Asia
in your voice
On-brand campaigns shaped for Asia's channels — the platforms, languages, and calendars your markets actually use — shipped fast, still under your control.
The Basis platform
Execution, not more tabs. Connect your ad accounts, brief specialized Operators in chat, ship creatives, and optimize, with brand voice locked once.
01
Create specialists for ads, email, social, and more, each with its own focus.
02
Brief in chat, get drafts back, and keep the full conversation history.
03
Set tone, audience, and voice once, every Operator writes in that style.
Brief Operators in chat. Spin matrices across markets. Brand locked once — every draft stays on-voice.
Paid media workflow
Link your platforms, brief your Operator, ship creatives, and keep optimizing, without bouncing between dashboards and reports.
One-click links to Meta, Google Ads, TikTok, Shopify, and GA4. Your Operator ingests full account history and past performance from day one, so every brief starts with real data.
Ask anything: “Audit my account,” “Find what’s wasting budget,” “Launch a campaign for this product.” Get analysis, recommendations, and actions in the same thread.
Targeting, budgets, copy, plus video and image ads, built inside the conversation. Everything you need to go live, without leaving the workspace.
Launch across platforms in one click. Your Operator monitors performance, rotates creative, reallocates budget, and surfaces what’s working, so you never pull another report by hand.
Faster. On brand. Built for every channel.
Create, review, and ship before the brief goes cold.
APAC channels, languages, and cultural calendars, built into the brief from the start.
Build once in your voice. Adapt for ads, social, email, landing pages, and SEO.
Guidelines live in every Operator, authenticity doesn’t depend on who clicked generate.
No prompt engineering. Pick a focus, set your voice, brief in plain language.
Asia-first
Basis starts from how platforms and commerce work across Asia, then scales from there.
Asia runs on different platforms, formats, and funnels. Basis starts there.
Operators and workflows built for APAC channels, then scaled with the same brand system.
Where media lives
Open web, email, and Meta/Google still matter, but more of discovery, chat, payments, and commerce also run inside WeChat, LINE, KakaoTalk, and other super-apps.
Platforms by market
China, Korea, Japan, and SEA each run different dominant apps. Copy has to fit the channel from the first draft.
How demand happens
Live commerce, KOLs/KOCs, and in-app shoppable formats drive more of the funnel than ads and SEO alone.
Language as product
Each market needs native copy for its channels, not an English brief with a translate pass at the end.
Campaign calendars
11.11, CNY retail peaks, and regional sale windows set the planning cycle, not a single global promo calendar.
Customer stories
Stories from BIOSLIM, ÓNA, Spice, PHO Bay, a tavola, and more—shipped faster, still on brand.
3.4×
social & video output
Slimming tea & wellness · Hong Kong
Always-on IG and short video for BIOSLIM herbal tea launches, without blank-page delays or off-brand freelancers.
“Product shoots and promo drops turn into captions, Reels hooks, and short scripts the same day—still sounding like us.”
2.8×
event content output
Restaurants & hospitality · Discovery Bay · Hong Kong
Seaside Mediterranean events and set menus launched with on-brand social packs every week.
“Brunch, grill nights, and private dining finally share one story—without sounding like a chain.”
5×
weekly posts shipped
Restaurants & nightlife · Hong Kong
Always-on IG and Stories for drinks, nights, and midweek offers—without hiring a full-time content seat.
“Cocktail nights and kitchen specials used to die in the group chat. Now we brief once and the feed stays alive.”
40%
faster menu launches
Casual dining · Hong Kong
Menu updates and weekday sets published across social and digital menus without voice drift.
“New bowls and lunch sets go from kitchen to captions and menu blurbs before service starts.”
3×
grill special reach
Bar & grill · Hong Kong
Italian grill and bar promotions with consistent plating language and sharper CTAs to reserve.
“Grill specials and bar nights finally look as sharp online as they do on the plate.”
Content marketers
Short motion pieces from content briefs — hooks, cuts, and end-cards ready to review and ship.
Hover or tap a card to play
Solutions for every marketer
SEO to personalization, localization to campaigns: building blocks every marketer can create, automate, and scale.
Connect accounts. Ship creatives. Optimize in chat.
Solutions for Performance MarketerPopular
Hooks, captions, and CTAs in one brief, a cohesive social campaign, on voice.
Coming SoonSEO, campaigns, product copy, and more. Hover a focus to see what ships.
Use cases
Use cases inspired by brands we've worked with—wellness and tech social & video, hospitality content—plus the channel plays teams ship every week.
Social posts and short videos for clinics and slimfit brands—on voice, always on.
Beauty and wellness feeds go quiet when every treatment shoot needs new captions, hooks, and video scripts from scratch.
Explore this use caseMenus, events, and always-on social for restaurants, bars, and multi-venue groups.
F&B marketing dies when every weekend promo starts from zero and each venue invents its own voice.
Explore this use caseLinkedIn, social posts, and short videos for IT and technology brands—credible, on brand, shippable fast.
Tech marketing stalls when every product update needs new LinkedIn posts, captions, and video scripts—and generic AI sounds like every other vendor.
Explore this use caseConnect accounts, chat for audits and launches, then create and optimize creatives, brand-safe by default.
Dozens of variants per flight, brand and legal still gate. Account data lives in siloed dashboards. Generic defaults miss LINE, WeChat, and local norms.
Explore this use caseOrganic and paid social that fits each platform, hooks, captions, threads, series.
Same caption everywhere, or hours rewriting for each app’s culture and length.
Explore this use caseConnect accounts, brief once, then ship coordinated messaging and creatives across the launch.
Launches fragment: product, performance, and markets invent three stories, and everything is late. Account data sits in siloed dashboards.
Explore this use caseSearch-led content that ranks, on brand, with APAC nuance.
Calendars slip when every post starts blank and “just translate the US article” fails locally.
Explore this use caseSubjects, bodies, and sequences from welcome to win-back, on brand across markets.
Lifecycle stalls when every email is a one-off, subjects feel generic, and localization is an afterthought.
Explore this use casePDP copy and catalog updates at merchandising speed.
Copy can’t keep up with SKUs and regional assortment, PDPs stay thin or inconsistent.
Explore this use casePrefer to jump in? Self-serve signup is Coming Soon.
How Operators work
Pick the job. Set the voice. Brief once. Refine until it’s ready to ship.
Spin up an Operator for the work in front of you, a launch, a cadence, or a high-stakes brief.
Tone, audience, and brand rules live on the Operator. Every draft inherits them.
Goal, offer, constraints, like briefing a teammate. No prompt library.
Review, refine in chat, move into your channels. History stays with the conversation.
Pricing
Create Operators, lock brand voice, and ship drafts. Free trial and prepaid packs are coming soon. No seats, no monthly subscription.
Free trial
Coming Soon
7 days · up to 2 Operators
Best forTrying the full product before you buy
Token packs
Coming Soon
Prepaid · tokens never expire
Best forSolo marketers and small teams generating regularly
Team
Custom
Shared pools · unlimited Operators
Best forIn-house teams and agencies across markets
Your first Operator in minutes. Your voice. Your channels. Ship-ready drafts.
FAQs
Operators, brand voice, and how Basis fits your workflow.
General models don’t know your brand. Basis is built for marketing: specialized Operators, brand voice, and a workspace that keeps drafts on-message. Set tone once. Brief in plain language. Get shippable copy.
Yes. Save tone, audience, voice, and avoid rules in Settings. Defaults flow into every Operator so ads, email, social, and landing pages stay aligned.
Yes. Operators for ads, social, email, landing pages, SEO, product copy, brand, campaigns, PR, and more. Each keeps its own voice and history.
No. Chat is how you work with Operators, not the whole product. Pick a focus, lock brand context, brief in plain language, get drafts you can ship.
Marketing copy across channels, ads, social, email, landing pages, SEO, product, PR, and more. Generation with persistent history; publishing comes later.
Marketers who need speed without losing brand control, performance, content, product, brand, PR, field, and agencies. No prompt engineering.
